JMB didn’t need us to build them a successful business. They’d already done that. More than a decade of experience. Thousands of projects completed. Hundreds of customer reviews. Multiple teams working across Berkshire. They had the reputation, the experience and the work. Their social media just didn’t show it.
THE PROBLEM?
01 / THEY’D ALREADY TRIED
Like many established businesses, JMB knew they should be doing more with social media.
They’d tried managing it themselves — and they were actually pretty good at it.
The problem was time. They were running a busy landscaping company.
Managing teams. Visiting customers. Quoting projects. Completing work.
Running the day-to-day business. Social media became another job somebody had to remember to do.
They explored other options, but professional filming and traditional social media services meant thousands of pounds every month — and still didn’t fit the reality of how their business worked.
JMB didn’t want to become content creators.
They wanted to run JMB.
THE NUMBERS TELL ONE PART OF THE STORY.
Hear directly from Di, owner of JMB Landscapes, about the impact Luna Media has had on the business.
“They just feel like an extension of the business.”
DI — CO-OWNER, JMB LANDSCAPES
JMB was surrounded by content every single day.
JMB now has thousands of photos and videos in its content bank — real projects, real teams and real work. Content that can be reused, repurposed, turned into graphics and carousels, used to answer customer questions and brought back again when relevant.
“Social media has been massive for us. We’ve had more enquiries, more visibility and people locally telling us they’ve seen our content. Luna has completely changed how our business shows up online.” DIANA — JMB LANDSCAPING
02 / THEN THEY FOUND LUNA MEDIA
Luna didn’t tell JMB they needed an expensive film crew following them around every week. We showed them that they were already creating the raw material for powerful social media every single day. The missing piece was the system around it.
Suddenly, capturing content became part of the working day — not another job to worry about.
03 / THEN THEY SAW THE SYSTEM
01 / ON SITE
02 / CAPTURED ON THEIR PHONE
03 / UPLOADED TO LUNA
04 / LUNA CONTENT TEAM TAKES OVER
05 / EDITED / WRITTEN / DESIGNED
06 / PUBLISHED
Real content. Straight from the team on site.
Edited. Written. Designed. Ready to publish.
Live on social media. Consistently.
04 / CONTENT BECAME PART OF THE BUSINESS
Initially, capturing content was something the team had to consciously remember to do. Then it became normal.
The teams started naturally taking photos and videos while they worked. Before-and-afters. Progress shots. Finished projects. The moments that happen every day.
Content stopped being another marketing task. It simply became part of how JMB operates.
And eventually, even the customers started getting involved.
Customers were now recognising the content — and asking to see their own projects featured.
05 / THE RESULTS
NEW FOLLOWERS
WORK SECURED & BOOKED
OF FORWARD PIPELINE
OF CONTENT VIEWS
THE BUSINESS IMPACT
JMB has secured more than £300,000 of booked work, with a further three to six months of enquiries, quotations and site visits already moving through the pipeline.
The business now operates approximately six months ahead — giving the team greater visibility over future work and allowing them to plan projects, teams and growth with far more confidence.
Enquiries haven’t simply increased. At times, JMB has had more opportunities coming through than the teams can physically take on.
BUT SOMETHING ELSE HAPPENED TOO.
The owner gets recognised in builders’ merchants, pubs and cafés by people who have seen JMB online. Customers mention the videos. The teams hear people talking about the content. Customers even remind the lads to take photos because they want their own project featured.
FINISH WITH THE CLIENT’S VOICE
— JMB LANDSCAPING